AOL Dilemma – Google or MSN?
Well, I told you the search engine battlefield is getting interesting! It is speculated that Google has started talks with Time Warner to bid on AOL as a preemptive measure. The AOL and MSN merger could be a blow to Google’s market share and revenue – Google generates more than $350 million revenue annually from AOL through AdWords.
The AOL and MSN merger makes sense in so many ways, however, we have to see if the long lasting relationship between Google and AOL (since 2002) and the current bid could prevent such a merger. We’ll see..
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Filed Under: Search Engine Marketing • SEM
