Landing Page Load Time Added to AdWords Interface

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Welcome to SEM SEO Expert. This site is owned by Toronto based SEM Expert, Nima Asrar Haghighi, and covers topics such as Search Engine Marketing , Search Engine Optimization , Social Media Optimization (SMO), Web Analytics and Affiliate Marketing. SEM stands for Search Engine Marketing and refers to marketing through search engines. SEM experts/specialists market products, services or websites either through SEO (Search Engine Optimization) or through PPC Advertising.

SEM SEO Expert » » PPC Advertising » Landing Page Load Time Added to AdWords Interface

May 17, 2008

Filed under: PPC Advertising,SEM,Search Engine Marketing — Nima Asrar Haghighi @ 11:07 AM

As I mentioned in my earlier article, Landing Page Load Time Impact on Google AdWords Quality Score, Google announced that “landing page load time” would be added to the factors influencing Quality Score.

Even though it will not be enforced until mid-June, Google announced the landing page load time is now added to AdWords interface on the Keyword Analysis page.

To keep things fair, the load time is compared to the average landing page speed in your server’s geographic region.