Attending the Search Engine Strategies 2005 Conference & Expo

On May 5, 2005, I got the chance to participate in the premier event for search engine marketing & optimization in Metro Toronto Convention Centre. There were more attendees than what I was expecting. It shows that the industry is growing and so many people are getting to understand the benefits of search engines.

After the crash of e-commerce after Y2K, It is now obvious that the industry is picking up again and this time companies actually have a business model. With the help of search engines and improving user friendliness of their sites, now business are actually making money.

SEO, SEM, CPC, PPC, CPM, PFI and so many other acronyms are heard these days. Companies now are implementing internet marketing as an integral part of their overall marketing plan.

On the upcoming posts I will share what happened in the conference.

By Nima Search Expert

Filed Under: Search Engine Events


About the Author

Nima Asrar Haghighi is an Internet Marketing consultant with expertise in SEM (PPC Advertising), Organic SEO, RSS, Social Media and Web Analytics (Google Analytics IQ Certified). Nima holds an MBA in marketing, B.Eng. in Electrical Engineering, Project Management Certification, and CIW (Certified Internet Webmaster) in E-commerce. You can reach Nima at +Google Plus or LinkedIn.

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